In an age of rapid technological advancement, it may sound crazy to say that vintage is highly valued. But it is. Our generation bypasses high-quality pictures in favor of the old-fashioned style of Instagram. Hipsters collect vinyl instead of downloading…

Last week, I wrote about bad tactics when generating social activism through social media. Well, it looks like Millennials aren’t the only ones against these “retweet to help” techniques. Tweeting under the handle @KelloggsUK the cereal company posted ‘1 RT…

Despite what the Supreme Court may say, businesses are not people. Or they’re not in Millennials’ eyes. We came of age in an era where the evil of “the man” was everywhere (Enron, the recession, Super PACs). One of the…

We’ve all been there. We’ve all opened up Facebook to a post like the one above. And if you’re like me, you probably cringed. After all, no one wants to see a post implying that a child will starve to…

I love acquiring new clothes, but I absolutely hate the process of shopping. So it’s only natural that I’ve joined many other Millennials forgoing the mall in exchange for online stores. Sure, it’s convenient to purchase clothes without leaving home.…

We’re on to you.  Our generation has been bombarded with different mediums since birth. We’re usually an arm’s length away from a TV, computer or smartphone. And with that comes a deeper understanding of advertising… more than any generation that…